A Hot New Beauty App!

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A Hot New Beauty App!

Pretty in my Pocket, also known as PRIMP is a free mobile beauty app that helps girls like you and me shop for beauty products right inside the store. With the simple scan of a product’s UPC barcode, beauty lovers everywhere get access to ratings, reviews, alternatives and looks on over 100,000 beauty products.

Starting exclusively in New York City this week, PRIMP users will be able to redeem L’Oréal Paris coupons at participating Walgreens and Duane Reade locations right from their mobile device through the Pretty in my Pocket app.

Happy beauty shopping!

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