Gregorie Guillaume – Copywriter Portfolio

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C
reative copywriter and content writer with experience creating global brand toolkits including copy for digital deliverables—above and below the fold, email marketing, social media, Facebook & Instagram advertising (carousel/stories/gifs), video storyboarding, general web content, product descriptions, copy editing, blogging, and freelance writing. Clients include: Elizabeth Arden Cosmetics, Maui Moisture Hair Care, Sally Beauty, Cosmo Prof, MAC Cosmetics, Milani Cosmetics, Jordana Cosmetics, Wet ‘N Wild Cosmetics, Merle Norman Cosmetics, ADA International Cosmetics, ouidad Hair Care, Revlon/CND Nail, Motives Cosmetics, T3 Micro Hair Care, Maxine & Jimmie Jewelry, Harry Winston Jewelry, JAFRA Cosmetics, Lumiere de Vie Skin Care, Royal Spa Body Care and artnaturals. From 360 campaign global toolkits to white papers to product label packaging and retail display communications, I thrive on collaborating with marketing teams, creative directors, art directors and graphic designers to determine copy direction and style to maximize company branding effectiveness.

NEW LAUNCH & RESUPPORT

CAMPAIGN CONCEPTS

New Launch Campaign – Global Full Page
Re-Support Campaign – Global Full Page Visual
SET IT. FORGET IT. CAMPAIGN EARLY VIDEO TREATMENT

SALES SHEETS


DIGITAL ADVERTISING

MAUI MOISTURE HAIRCARE FACEBOOK & INSTAGRAM VIDEOS—EACH ACCOMPANIED WITH POST CAPTIONS

SOCIAL MEDIA


EMAIL MARKETING

8HR Re-Support Email

PRODUCT PACKAGING


STORE RETAIL DISPLAY PREPACKS


DIGITAL WEB BANNERS


EDITORIAL/BROCHURES



MAGAZINE ADS


CATALOG COPY & COPY EDITING



MAILERS


BLOG POSTS


PRODUCT DESCRIPTIONS


MARKETING MATERIALS


BULLNOSE COPY


RADIO & TV COMMERCIAL SCRIPT WRITING

Sample upon request.

 

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