Fun fact: According to the WWD.com article, “The Growth and Business of Lashes and Brows, eye makeup was the most profitable cosmetics segment in 2020 with a sales revenue of $1.96 billion. This huge revenue boost was helped in large part to our eyes becoming the centerpiece of our looks since the rest of our faces were (and still are) covered up with face masks.
Enhance your eyelash look one false eyelash set at a time with black-owned OpulenceMD Beauty, i-ENVY‘s best-selling lash collections, or from Birdy Lashes’ special collaboration during Latinx Heritage Month with Daughter Of An Immigrant (DOAI). No longer intimidating to most of us, just like your lipstick, different false eyelashes allow us to wear a different personality, so stop stalling and check out these cool brands.
Created by Dr. Anika Goodwin, a board-certified ophthalmologist, Invisible Lash Collection from OpulenceMD Beauty, has an innovative and unique design that makes it a stand-out from most magnetic lashes on the market: instead of small, individual magnets, each lash has a single, invisible magnetic strip that hugs the lash line for a clean and seamless application.
Additional features of The Invisible Lash Collection include:
- Soft, flexible band with a single magnetic strip that hugs the lash line
- Available in four styles: Discreet, Mystique, Incognito, and Slyy
- Can be worn up to 45 times with proper storage and cleaning
- The Invisible Lash kit includes magnetic lash liner, lashes, and applicator
Availability: opulencemdbeauty.com / Price: $87
When searching for the perfect lashes to complete your Halloween eyelash look try i-ENVY, the brand under the KISS umbrella known for its handcrafted quality lashes. Nail your glam for your costume with i-ENVY’s best-selling lash collections, So Plumped, The Wildest and V-Luxe Extended.
So Plumped lashes are 3X fuller, darker, and bolder than the regular 3D lashes. Inspired by plumped lips and completes the look. Available in 6 different styles, ranging from 01-06.
The Wildest lashes provide a hydrated effect for a thicker, bolder, & sexier eye look. Made with sculpted volume and wet effect technology, The Wildest is made to complete your summer “wet” look. Available in 6 different styles, ranging from 01-06.
The V-Luxe Extended Collection allows you to achieve salon-worthy lash extensions in 3 easy steps – at home. A 3-step system featuring a BOND, LASH, SEAL application process, is foolproof, smudge-free, and makes lashes even for the novice beginner, a breeze.
The v-Luxe Extended Collection is available in 4 styles – Length and Volume – both of which come in kits, as well as Demi and 3D (sold individually).
Each v-Luxe Extended Kit includes: Lashes, Biotin-infused BOND and Vitamin E formulated SEAL to nourish lashes.
Price: V-Luxe Extended Kit SRP $18.99, V-Luxe Demi and 3D Lashes SRP $7.99 each, Extended Bond & Seal SRP $9.99
In honor of Latinx Heritage Month Birdy Lashes has partnered with Daughter Of An Immigrant for their first ever collaboration for a limited-edition bundle, BL x DOAI. This collaboration celebrates those that have made sacrifices in the pursuit of their dreams. This is a love letter to brave immigrant families and an acknowledgment that there is beauty in Latinx stories.
The bundle includes a pair of Dream Lashes, a BirdyLiner Eyeliner in black, the brands’ 2-in-1 Liquid Liner & Lash Adhesive, and two limited-edition pieces:
- BL x DOAI Compact Mirror and Lash Case
- BL X DOAI Faux Leather Makeup Bag
BIRDY LASHES IN DREAM is the ultimate ~look at me~ lash with a rounded ultra-wispy design and with the perfect amount of length and volume to make eyes stand out for a doll-like effect.
BIRDYLINER EYELINER: 2-in-1 Liquid Liner & Lash Adhesive makes applying lashes easy. The innovative one-stroke intensity liquid eyeliner doubles as an adhesive for a quick and easy lash application. The 2-in-1 long-wear waterproof liquid eyeliner is available in Black and Clear, and won’t smudge, flake, or budge and will remove easily with no clumpy glue residue. The clear finish allows you to go for a more natural look. Vegan + Cruelty-free, Latex Free, Sulfate Free and Paraben Free.
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