Frederic Fekkai Wants Clean Hair Care For All

Frederic Fekkai Wants Clean Hair Care For All

Clean Hair Care

A pioneer in clean hair care innovation, Frédéric Fekkai is a fierce advocate of environmentally conscious practices and has channeled his passions into FEKKAI – the first hair care collection that delivers salon-level results with environmentally friendly packaging with the most optimal plant derived ingredients.

The Buzz

Every bottle in the collection is made with 95% high-grade re-purposed plastic and is 100% recyclable, and in the brand’s first year, FEKKAI will re-purpose 64 million grams of plastic. That’s roughly 7 million plastic bottles. Each FEKKAI product contains optimum levels of natural or naturally-derived ingredients, while never compromising on achieving the highest standards of softness, texture, and movement that is synonymous with luxurious hair. FEKKAI consists of 15 products and 5 silos – Technician Color Care, Brilliant Gloss, Full Blown Volume, Super Strength and Baby Blonde. Some of the hero SKUs include: Availability:  Target, Walgreen, CVS, and Available in the UK at Selfridges and in March 2020. [caption id="attachment_26088" align="aligncenter" width="800"] Dove Cameron joined legendary hairstylist Frédéric Fekkai at the FEKKAI Turns the Tide Beach Salon and cleanup in Santa Monica to celebrate the launch of the new FEKKAI haircare collection.[/caption]

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